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Sometimes it happens. We notice a bottle on the shelf and we catch it to look at it in all its details. In case of sparkling wines, we often hold the bottle from the neck, which is the upper part of the glass. It’s love at first sight: the interest raised by the sight is confirmed by the touch and the foil becomes a sensory element supporting the act of consumption, thus the choice of the bottle.

The competition is increasingly fierce. We know the importance of packaging to catch the consumer’s attention. Therefore, it is a must to offer something always new and able to produce an attractive product for the client, winning the “war on the shelf” with the other competitors, at first sight.